You’ve never received a fundraising letter from RADD. What I’m sending to you now is an appeal to generate funding for RADD and save you money on the business items you buy everyday. Please allow RADD’s benefactors at HumongousSavings.com to quote on your next purchase. They are pledged to holding mark-up to 10% over cost and to share 50% of their profits with RADD.

Everyone uses our roads…kids ride the school bus; adults drive to work and many of us carpool. So, keeping roads safe is everybody’s business. We’re making progress. Crashes are down and seat belt use is up, but traffic crashes are still the #1 killer of young Americans of all ages, from age 3 to 33 and we need your help drive down those needless deaths.

Losing over 37,000 Americans each year in crashes is a tragedy and a terrible waste. Traffic crashes aren’t “accidents” because they are predictable and preventable…. predictable (inattention, speed, alcohol) and preventable (focus, slow down, take a cab). The difference between life and death isn’t a disease; it is a decision. RADD’s job is to continue to impact that decision-making process and we need your support.

• Founded in 1986, RADD® – the Entertainment Industry’s Voice for Road Safety, advocates the use of designated drivers, seatbelts and safe driving through control behind the wheel, making responsible behavior the norm. RADD’s award winning messages are non-judgmental, hip and positive.

• RADD is a proud two-time recipient of the U.S. Department of Transportation’s prestigious Public Service Award in 1997 and 2005, and it was honored with a Peter J. O’Rourke Award from the Governors Highway Safety Association in 2006.

• RADD uses celebrity spokespeople and alliances with sports and entertainment organizations to raise awareness of responsible behavior through high profile media campaigns like Friends Don’t Let Friends Drive Drunk and Hit The Road Now TXT L8R.

By responding to this letter, you can help RADD save lives and prevent disabling injuries by doing what you do everyday (besides driving!) – buying essential products for your business. You’ll benefit financially and RADD’s programs will prosper and grow. Our goal is the ultimate ROI to our supporters,
daily savings of precious young lives.

Thank you!

Erin Dugan Meluso
RADD President

Proud recipient of the US Department of Transportation’s prestigious “Public Service Award” in ’97, ‘05
Formerly known as Recording Artists, Actors & Athletes Against Drunk Driving
4370 Tujunga Avenue, Suite 212, Studio City, CA 91604 Telephone: 818-752-7799 Fax: 818-752-7792
www.radd.org  A Non-Profit 501 c3 Corporation